The NSW Government has approved new planning controls for the Warrawong Plaza redevelopment at 43-65 Cowper Street, Warrawong. This rezoning will enable a master-planned mixed-use development, delivering 1,300 new homes, expanded public spaces, and improved public transport infrastructure.
The project, developed by Elanor Investments Pty Ltd, aligns with the Minns Labor Government’s housing strategy. Its goal is to increase housing supply and support the local economy.
Key Features of the Warrawong Plaza Redevelopment
- Building Heights & Density:
- Maximum building height increased from 8 storeys to 22 storeys.
- High-density apartment living in Warrawong’s commercial core.
- Housing & Affordability:
- Up to 1,300 new homes.
- 15% allocated for affordable housing for at least 15 years.
- First homes expected by 2028.
- Public Spaces & Infrastructure:
- 6,500 sqm of open public space.
- Pedestrian links to Cowper Street and Northcliffe Drive.
- New bus interchange on King Street, added after community feedback.
- Retail & Economic Growth:
- Warrawong Plaza will continue operating during construction.
- Increased foot traffic is expected to benefit existing retailers.
- The project creates opportunities for new businesses in the Warrawong CBD.
Government’s Vision for Warrawong
Minister for Planning and Public Spaces, Paul Scully, highlighted the strategic importance of Warrawong’s location:
“The Warrawong Plaza and transport hub offers an ideal infill development opportunity to deliver more well-located homes and affordable housing in this changing suburb. Adding new homes will benefit young people, families, and key local workers while also offering existing shops increased customers and the potential for new businesses in the Warrawong CBD.”
The rezoning approval is part of a wider regional development plan, which includes:
- The Warrawong Parklands Master Plan, shaped by community consultation.
- 100 new construction jobs linked to BlueScope’s $200 million Plate Mill refurbishment at Port Kembla.
Artist impression by Chrofi Architects
Community & Agency Feedback on the Proposal
The public exhibition period in June and July 2024 generated significant community feedback. Many residents and organizations provided submissions.
Community Concerns About the Redevelopment
- Building Height & Density: Many residents believe that 22-storey towers do not fit with Warrawong’s existing low-rise character.
- Affordable Housing: While 15% of apartments are set aside for affordable housing, some residents believe this is insufficient given Warrawong’s low median income levels.
- Traffic & Transport: Concerns over increased congestion, particularly at King Street and Northcliffe Drive.
- Local Infrastructure: Some residents fear that schools, medical services, and community facilities may struggle to support an estimated 3,000 new residents.
- Developer Commitments: Several submissions referenced Elanor Investments’ previous high-density rezoning in Merrylands, where no housing has been developed.
Agency Feedback: Key Considerations
- Transport for NSW (TfNSW):
- Did not object but recommended public transport upgrades before new residents move in.
- A new bus interchange was included to improve connectivity.
- A Traffic Impact Assessment (TIA) must be completed before construction starts.
- Department of Education (DoE):
- Confirmed that local schools can accommodate new students.
- Warned that exceeding 1,300 dwellings may require future school planning.
- Encouraged better public transport access to schools.
Approval Rationale and Future Outlook
Despite concerns raised during the consultation period, the NSW Government approved the Warrawong Plaza redevelopment based on its alignment with strategic planning priorities. The project will increase housing supply in a well-connected area, support affordable housing initiatives, and enhance public transport and infrastructure. With 6,500 sqm of new public space, a revitalised town centre, and new pedestrian and transport links, the redevelopment is expected to deliver long-term economic and social benefits for the growing Illawarra-Shoalhaven region. The approval also ensures that Warrawong Plaza remains a key commercial hub, serving both existing and future residents.
Project Team & Consultants
A multidisciplinary team has been engaged to oversee the design, planning, transport, and environmental aspects of the redevelopment. The key consultants include:
- Developer: Elanor Investments Pty Ltd
- Urban Design & Architectural Reference Scheme: CHROFI
- Urban Design & Landscape Design: Turf Design Studio
- Town Planning: Ethos Urban
- Traffic & Transport Consulting: Colston Budd Rogers & Kafes
- Flood Engineering: Water Technology
- Civil & Services Engineering: ARUP
- Sustainability Consulting: The Footprint Company
- Economic Analysis: Think Economics.
These firms are responsible for ensuring the redevelopment aligns with planning controls and regulatory requirements.
